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Yankee Group Names Authoria “Thought Leader”; Company is Poised for Significant Market Share Gain in “Exploding” Market

Leading Analyst Firm Cites Strength of Product, Technology, Total Cost of Ownership, Viability, Market Traction and Vision

Waltham, MA – March 23, 2005 – 

A recent report on the future of Human Capital Management (HCM) from the Yankee Group honored Authoria, Inc., the leader in integrated strategic HCM solutions, as a “thought leader.” The report goes on to say that the company is “positioned for significant market share gain and rapid adoption of their solution as the market begins to explode.”  Yankee assessed the company’s product functionality, technology, total cost of ownership (TCO), viability, market traction and vision.

The report, entitled, “Workforce Lifecycle Management – The New Frontier for Human Capital Management” praised Authoria’s integrated approach to the market and supported the company’s ability to deliver its software on-demand. 

The report highlights how “Authoria’s Advisor Series uniquely combines integrated functionality in compensation and performance management with its core expertise in benefits and policy communications and online knowledge base.  Authoria’s solutions are ideal for midsize to large enterprises (more than 3,000 employees) looking to combine performance and incentive management with self-service administrative tools and content .”

“Aligning, measuring and maximizing the performance of the global workforce is rapidly becoming a top priority in the executive offices of thought-leading organizations,” said Jason Corsello, senior analyst, Yankee Group.  “The recent convergence of an integrated HCM solution, incorporating talent management, performance management, incentive management and learning management is transforming the way global organizations manage the ongoing performance of their workforce.  Vendor offerings of fixed fee models are encouraging a dramatic shift toward hosted solutions.”

“Yankee's endorsement echoes what we are hearing from our list of more than 200 blue chip customers -- representing almost eight million employees -- especially around the importance of integrated HCM solutions able to be delivered on-demand,” said Tod Loofbourrow, Authoria's president and chief executive officer.  “More and more companies are recognizing the value of Workforce Lifecycle Management as it becomes even more important to a company's ability to succeed.”

The report also forecasts impressive growth for the integrated market:
• The Workforce Lifecycle Management component of the HCM market will reach $2.2 billion by 2008.
• The market will grow at a CAGR of 17% over the next four years.

About Authoria
Authoria is the leading provider of integrated strategic human capital management (HCM) solutions helping employers increase the business value of their workforce.  The Authoria Advisor Series includes performance and compensation management, succession planning, and benefit and policy communication while providing just-in-time knowledge and coaching for managers and employees.  Through Authoria Choice, applications are delivered as a fully managed on-demand service, or as an on-premise deployment. Authoria’s award-winning solutions have proven successful for more than 200 large employers, representing more than 7.5 million employees.  Customer companies include Boeing, Pfizer, and Unocal.